Google Sucks. I'm Going to Bing.

This is just wrong. The whole idea of a search is that you don't know already so you get to learn something new. If the search is personalized to you, where is the new information coming from? Where is the opportunity to learn something? So, if I've got this right, according to another article, if you're a far right-wing conservative with a racial bias and you google Michelle Obama, now you would likely get a racially charged image of her re-affirming the bias you already have rather than information you might not have known about her that might present her in a different light - say that of a real-life human being just like you - which could have the potential to educate you and open that warped little mind of yours. Oh, great gadget, Google, great gadget. It's the end of the world as we know it - but I feel fine....